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Images L1
Different design ideas are one of the first things to do rather than worry about budget.
Images L2
All three of these sketches, no matter how rough, are sent to the director to discuss one's ideas. He or she might have totally different thoughts at this stage.
Images M1
One of the finished Davidoff visuals. Here I used photoshop to render. There are now some fantastic 3D programs available but beware of the considerable learning time required. I find it preferable to know one program well as opposed to little pieces of many programs. Also other computers cannot read many of the 3D programs so sending your ideas quickly becomes problematic upon opening the other end.
Images R1
This is the design eventually chosen which was developed into a colour visual.
Images R2
One of my original book references used to develop some sketches. I really liked the powerful scale here.
Images R4
One of the mood boards showing possible furniture alternatives. Don't ever include anything that it's not possible to rent or buy, otherwise you will end up making it!
Images R3
I'll try to research as many books as possible prior to sketching up, this was supposed to be the bosses office so I liked the impression of it being high up in the building portraying power.
Images R5
Another mood board showing various furniture alternatives. Make sure each photo is numbered or named to aid future telephone conversations. "Third one down with the square end" can always be miss interpreted, especially if you are in another country.